You can either stand out or fit in. Those are pretty much your only two options.
If you decide to go with the former, you open yourself to being judged. Or being called a fool. Or being the guy who doesn’t have a clue.
But you also have a chance to achieve something unique. To earn the trust of those around you and carve out a niche for yourself.
The second option is much easier. You are just like everyone else. No one would criticise you.
But you run the risk of being easily ignored. After all, there is nothing unique about you.
It’s not that difficult to figure out how to fit in. You’ll find plenty of people around you, who can advise you on that front.
However, there is no mantra to stand out. You’ll have to figure it out yourself.